●  Independent retail distribution · United States

One distributor account for a network of 1,000+ independent US retailers.

Independent retail is one of the most fragmented channels in the country — thousands of small operators, many below a brand's minimum order and each requiring account review. We consolidate access through one authorized distributor account and manage retailer qualification, order coordination and the channel requirements agreed with your brand.

Warehouse racking with a US distribution map and shipping routes

●  50 states covered

●  The network

One account instead of a thousand. Participating retailers are vetted before they can order your line, and your written channel policies are administered under the distribution agreement.

●  Results

1,000+

Independent retailers in the network

50

States covered, online and brick-and-mortar

11

Consumer categories supported by the network

●  How it works

How a brand gets into the channel

Asset-light by design. Product moves when a vetted retailer orders it, not because a warehouse needs to clear space.

01

You authorize us

Supply Leader Systems LLC signs as your authorized distributor for the independent retail channel. One agreement, one account, one point of contact.

02

We place your line

We present your products to the retailers in our network that fit the brand — by category, store format and region. Each retailer is vetted before becoming eligible to order your line.

03

Product ships direct

Orders ship from you or an approved fulfillment partner straight to the retail location under our account. This avoids unnecessary handling and inventory aging in an additional warehouse.

See how the programs work →

●  Channel policy

Channel control, in writing

Moving product is only part of the job. A brand also needs confidence that its line reaches suitable retail accounts under the channel terms it approved. These are the standards our network operates under.

  • Every retailer verified before activation — registered business, applicable resale documentation, commercial address and real retail operation.
  • Your written MAP requirements are administered for advertised pricing across participating accounts as agreed and consistent with applicable law.
  • Third-party marketplace resale is prohibited under our retailer agreement, with no waiver process.
  • No transshipping to other wholesalers and no export without your written consent.
●  Categories

Categories supported by the network

Eleven everyday consumer categories supported by our independent retail network.

01  —  Home
  • Home & Kitchen
  • Furniture & Home Decor
  • Seasonal & Gift
  • Office & Stationery
02  —  Personal
  • Apparel & Accessories
  • Beauty & Personal Care
  • Fragrance
  • Toys & Games
03  —  Everyday
  • Consumer Electronics Accessories
  • Automotive Accessories
  • Pet Supplies

We do not distribute alcohol, tobacco or vapor products, firearms or ammunition, pharmaceuticals or controlled substances, medical devices, or categories that require us to hold a specialized distribution license.

Full category tree →

●  Credentials

Everything your onboarding team will ask for

Supply Leader Systems LLC

Wyoming LLC, formed June 10, 2024

EIN & W-9 on file

Provided on request during onboarding

Resale documentation

Provided according to the applicable transaction and state requirements

Nationwide coverage

Retailers in all 50 states

Everything your onboarding team will ask for →

Let’s talk about your line

Send us your brand, your categories and how your channel is set up today. We reply within one business day.

[email protected]